Want Customer for Life, 3 Things That You Must Do

I have been in Sales and Marketing field for over 30 years. Want customer for life probably is the most important know-how for all business. Dan Kennedy revealed to us this very big secret.

Below is the email from the great direct marketer – Dan Kennedy

Fortunately, early on I realized that a business’s most important asset is its customers. When you get them, by God don’t let them slip away.


I also learned early on that you will not keep them for life based on the value of what you are selling. Sure you’ll keep them for maybe a couple of years, but value alone won’t keep them hanging around.


If you look around the room at any one of my events, you’ll find people who have been with me for five, ten, even twenty years or more. GKIC’s own Dave Dee is a perfect example of someone who has been following me for nearly twenty years.


As a result throughout the years, I’ve been fortunate to have had customers spend $100,000 or more with me.

We don’t do it anymore, but there was a time where I had clients’ credit cards on file with permission to swipe their card and automatically send them product whenever I came out with something new.


And I can reliably predict sales when I send an email out that sells something.


You don’t get to this position by blind folly.  But having said that, you can get to this position using somewhat less-than-obvious techniques.


I discuss three of the things you should be thinking about—that will help you create customers for life here.


Dedicated To Multiplying Your Income,


Dan Kennedy


P.S. If you’d like to know about the principles I use that has allowed me to keep customers for decades while boosting lifetime customer value, customer retention, and overall profits…and how you can too, then click here now.


Also, now through Monday, December 1, 2014 as a one-time only deal, GKIC has limited time offer that includes receiving the MP3 download of a closed-door 2-day seminar I held called “Copywriting Seminar In-A- Box”. The course reveals all of my most prized, most powerful, and most profitable copywriting techniques. I took this course off the market years ago, but I am bringing it back for just one time when you take action right now.

 Note: Above two links go to two different sites.